[an error occurred while processing this directive] The New Men, From Urban Tycoon to “Spornosexual” - Steven and Chris

The New Men, From Urban Tycoon to “Spornosexual”


Move over Metrosexual — there's a whole new breed of man in town. These days, it's all about the Spornosexual, the Hipster the Urban Tycoon and the New Prepster. That's according to Elle Canada Editor-in-Chief Noreen Flanagan, who shares her styling tips for today's man.




(Photo: Monica Feudi/feudiguaineri.com)


The new man getting the most buzz is the "Spornosexual." This is a man who is chiselled, brawny and hyper-masculine (think sporty + porny + fashionable). These are men who want their fashion and style to be as impressive as their physique.

:::Meet the Spornosexual::: /stevenandchris/content/images/__common/_slideshow/_fullslide/the-new-man-hipster.jpg:::

The Hipster

The Hipster has a studied but casual artsy vibe about him. He's ahead of the curve, and that's why envious onlookers describe him as achingly hip. What's in for the hipster right now? Pleated pants, a slightly wider leg and patterned shirts. His business look is professional — but never conventional.

All available at Harry Rosen.

:::Meet the Hipster::: /stevenandchris/content/images/__common/_slideshow/_fullslide/the-new-man-new-prepster.jpg:::

The New Prepster

The New Prepster is a classic with a twist. Knitwear is a major trend this fall, and the graphic adds a cheeky twist. Clean dark denim and sneakers round out the look. Unlike the hipster, for whom irony reigns supreme, the new prepster is all about whimsy (like this fox sweater).

All available at Joe Fresh.

:::Meet the New Prepster::: /stevenandchris/content/images/__common/_slideshow/_fullslide/the-new-man-urban-tycoon.jpg:::

The Urban Tycoon

The Urban Tycoon is polished and sophisticated, with exacting tastes. He demands quality, and his look telegraphs his power and his success. He enjoys tasteful patterns, and wears them with a sharp wool overcoat or an uber-posh crocodile briefcase. 

Note: Our model Mike may be dressed as the Urban Tycoon here, but in real life he’s a true blue Spornosexual — just check out his Instagram for a peek.

All available at Holt Renfrew.

:::Meet the Urban Tycoon:::
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