CBC is
thrilled to welcome the successful series, RECIPE TO RICHES to
the 2014 winter schedule. RECIPE TO RICHES is a
competition-style reality series in which amateur Canadian cooks create and
share their innovative favourite personal recipes with the country. Each of the
one-hour episodes features a different food category with a weekly winner
receiving $25,000. Those weekly winners then move on to compete in the series
finale for the grand prize of $250,000. The finalists' recipes will be
available across the country as a President`s Choice® product, available in
select Loblaw Companies Limited stores. In the week leading up to the finale
Canadians will be able to join the fun and vote for their favourite!
RECIPE TO RICHES is produced by
Temple Street Productions in association with CBC and Loblaw Companies
Limited.
PROGRAMMING FAST FACTS:
- Award winning production team:
Temple Street Productions
- Desirable purchasing demo: 65% female. 60% Ad25-54. 86% have children under 12 in the HH. 68% more likely to have a University+
education.*
- Strong program placement: Lead-in is Dragons' Den (#1 unscripted
Canadian program)
- Program has a long-tail with
extensions into CBC lifestyle and talk programming
* Viewer
Profile Rationale: BBM PPM Total Canada. 1/1/2012 - 12/31/2012. Prime airs Food Network Wed 9p x 9 airings.
SPONSORSHIP OPPORTUNITIES:
- Media
sponsorship
- Integration
Contact your CBC Representative for Sponsorship Opportunities
CBC Revenue Site Programming Sheet
PROGRAM NAME: Recipe to Riches
PROGRAM TYPE: Television Show
APPEARS ON:
CBC
GENRE:
Factual Entertainment
SCHEDULE:
AUDIENCE FORECAST: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx
MORE ON THIS SHOW:
Audience Forecast Tool: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx
SYNPOSIS:
CBC is
thrilled to welcome the successful series, RECIPE TO RICHES to
the 2014 winter schedule. RECIPE TO RICHES is a
competition-style reality series in which amateur Canadian cooks create and
share their innovative favourite personal recipes with the country. Each of the
one-hour episodes features a different food category with a weekly winner
receiving $25,000. Those weekly winners then move on to compete in the series
finale for the grand prize of $250,000. The finalists' recipes will be
available across the country as a President`s Choice® product, available in
select Loblaw Companies Limited stores. In the week leading up to the finale
Canadians will be able to join the fun and vote for their favourite!
RECIPE TO RICHES is produced by
Temple Street Productions in association with CBC and Loblaw Companies
Limited.
PROGRAMMING FAST FACTS:
- Award winning production team:
Temple Street Productions
- Desirable purchasing demo: 65% female. 60% Ad25-54. 86% have children under 12 in the HH. 68% more likely to have a University+
education.*
- Strong program placement: Lead-in is Dragons' Den (#1 unscripted
Canadian program)
- Program has a long-tail with
extensions into CBC lifestyle and talk programming
* Viewer
Profile Rationale: BBM PPM Total Canada. 1/1/2012 - 12/31/2012. Prime airs Food Network Wed 9p x 9 airings.
SPONSORSHIP OPPORTUNITIES:
- Media
sponsorship
- Integration
Contact your CBC Representative for Sponsorship Opportunities
