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Episode Four: Re-Industrializing the planet

In episode four of ReCivilization, Don examines how the digital revolution has cut transaction costs and changed the notion of the firm, and how business needs to operate collaboratively and transparently -- to meet the needs of increasingly savvy consumers concerned about sustainability and ethical behaviour. As Don says, the level of scrutiny made possible by the web means businesses operate nakedly. And if you're going to be naked, you'd better be buff.

Join the ongoing conversation on Twitter at #recivilization! And you can follow us @recivilization.


Featured guests: 

Reid Hoffman, founder and CEO of LinkedIn

Hannah Jones, Vice President of Sustainable Business and Innovation at Nike Inc.

Robin Chase, founder of car-sharing companies ZipCar and BuzzCar

Dara O'Rourke, director of GoodGuide, which evaluates companies based on a scale of corporate responsibility

Gord and Susan Fraser, homeowners in Toronto who operate the Ravina Project, an ongoing, well-documented green-energy experiment that allows them reduce their home's reliance on the electrical grid.