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This famous spokes-animal had its own secretary
When a celebrity reaches a certain level of fame, they require a personal assistant to handle fan mail.
Under the Influence |

The day John Lennon made history in the sky over Toronto
Why John Lennon and Yoko Ono hired a famous skywriter to send a some celestial messages.
Under the Influence |

Why plastic surgery is booming during Covid
Lipstick and deodorant sales may be down, but Botox and fillers are up 90 per cent.
Under the Influence |

The super valuable treasure one man found in the walls of his home
Back in the 1930s, it was common to insulate homes using newspaper. But when one man renovated his house, he came across something completely unexpected.
Under the Influence ||

How J. Edgar Hoover accidentally invented the Ten Most Wanted poster
Over 490 Most Wanted fugitives have been apprehended by the FBI, one-third of which were captured thanks to tips from the public.
Under the Influence |

How a detective used a disguise to save the life of a president
A fateful train ride and a floppy hat changed the course of history in more ways than one.
Under the Influence |

Why the "Can you hear me now?" guy sprinted to another brand
When a spokesperson switches companies, it can attract a lot of attention.
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Why an episode of The Golden Girls was removed in 2020
The final episode aired almost 30 years ago when Bea Arthur’s character marries and moves away, breaking up the gang. So it may surprise you to learn The Golden Girls got into a little bit of trouble this past year.
Under the Influence |

Feature
Under the Influence is back!
Under the Influence is back for its 10th season (and Terry's 16th year on CBC Radio). And we've got a fun season planned for you.
Under the Influence |
Quarantine 4-Pack: Movies
A two hour podcast playlist for our cinephile listeners.
Under the Influence |

He's been putting out fires for 75 years — but do you know his name?
"The Mandela Effect" is a term for collective false memory — when a group of people misremembers a fact the same way. A phenomenon this famous bear knows all too well.
Under the Influence |

How the Spanish Flu wasn't Spanish at all
Over 100 years later, it's still remembered as the Spanish Flu. But the pandemic didn't originate in Spain.
Under the Influence |

Why sometimes the best way to sell a product is to increase its price
An interesting lesson in marketing from one Bruce Lee.
Under the Influence |

The Sopranos gave 200 fans their own mob nicknames
When the 20th anniversary of the Sopranos rolled around in 2019, HBO wanted to entice people to watch the series again and celebrate the milestone. And their free strategy earned them 300 media impressions.
Under the Influence |

Why Coca-Cola railed against the nickname 'Coke'
"Coke" wasn't always a welcome nickname. In fact, early Coca-Cola ads attempted to dissuade the public from using the term.
Under the Influence |

How flowers were a secret language in the Victorian era
It's called "floriography." And it conveyed anything from conjugal love, to anxiety to celibacy.
Under the Influence ||

These major brands created the biggest product failures
Come take a walk through the Museum of Failure.
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Only these three movies have won all five major Oscars
It's an exclusive club, with one member from an unexpected genre.
Under the Influence |

How Mickey got Disney through the Great Depression
The unbelievable story of how Mickey Mouse went from movie character to movie merchandising icon.
Under the Influence |

How a fur trader trapped Harlequin romance novels
The unexpected history of Harlequin romance novels involves a Hudson's Bay fur trader and the Toronto Star.
Under the Influence |

How the CIA has used the Meow Mix jingle
The famous repeating Meow Mix jingle is one of the most memorable jingles of all time. A fact the CIA uses to their advantage.
Under the Influence |

Can you be sued for leaving a negative online review?
Over 90 per cent of us read online reviews before purchasing a product these days. And those ratings can make or break a company or product.
Under the Influence |

How Dove chocolate, Applebee's and IKEA are tingling your senses
ASMR, or Autonomous Sensory Meridian Response, is a new phenomenon being embraced by brands everywhere, in an attempt to tingle your senses and open your wallet.
Under the Influence |

How matchbooks were used to track down Osama bin Laden
From big beer and tobacco companies, to the war effort, to Hollywood, to the smallest mom and pop businesses, matchbook advertising was effective and affordable for everyone. And believe it or not, even the U.S. State Department used matchbook advertising recently to hunt down Osama bin Laden.
Under the Influence |

How social media has influenced the wedding industry
There was a time when the only weddings we saw were the ones we attended. But in today’s social media world, we see thousands of weddings, from every imaginable angle.
Under the Influence |




