Designing covers for memoirs that don't exist
Steve St. Pierre started his blog Jacket Everyday because he loves to design memoirs. The catch is, the titles people send him are for unwritten autobiographies and memoirs. He asks that people figure out the best title for the story of their life, and then he takes it from there.
I had been a freelance designer for about two years. While I was doing that, I had a few clients who required book jackets and I just really enjoyed distilling books down to their barest forms. That was the starting point for it — to just ask people what the title of their life story was up to this point, and then just hunker down and design covers every day.
Each cover takes about half an hour to an hour to complete, but I want to say that there's a lot of care that goes into it — people are giving me the titles of their life stories. It gives them a chance to either be clever and inject some of their cleverness into the title, or to be somber. It's definitely been interesting to read the stories, and it's great that people are participating.
Steve St. Pierre's comments have been edited and condensed.