Cost of Living

The astounding origin of Auto-Tune and its connection to the energy sector

The now-ubiquitous Auto-Tune has a surprising provenance: the oil and gas industry. Naturally the Cost of Living had to "Cher" the story.

We "Cher" the surprising provenance of the popular music plugin: the oil and gas industry

Singer Cher was one of the first musicians to embrace the use of Auto-Tune technology on her 1998 single, "Believe." (AFP/Getty Images)
Listen4:36

Love it or hate it, auto-tune is here to stay. The twenty-year-old technology, made famous by Cher, saves the music industry millions of dollars every year.

But where did it come from originally?

  • CBC Radio's new business and economics show, Cost of Living, airs on CBC Radio One every Saturday at 11:30 a.m. (12 p.m. NT) or online anytime at CBC Listen.

CBC Edmonton's Ariel Fournier hits all the right notes as she digs into auto-tune's origin story — which has deep and surprising roots in the oil and gas industry.

Comments

To encourage thoughtful and respectful conversations, first and last names will appear with each submission to CBC/Radio-Canada's online communities (except in children and youth-oriented communities). Pseudonyms will no longer be permitted.

By submitting a comment, you accept that CBC has the right to reproduce and publish that comment in whole or in part, in any manner CBC chooses. Please note that CBC does not endorse the opinions expressed in comments. Comments on this story are moderated according to our Submission Guidelines. Comments are welcome while open. We reserve the right to close comments at any time.