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Pink Ribbons, Inc. takes a look at the industry around breast cancer

PinkRibbonsIncPoster.pngA new documentary, Pink Ribbons, Inc. is casting a less than rosey light on the billion-dollar industry that's grown up around the pink-ing of breast cancer in the name of raising funds for research.

Lea Pool is the director of the new NFB documentary. She joined host Susan Campbell to talk about some of the questions she raises. The movie opens in 30 theatres across Canada on February 3rd.

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