NB Liquor to offer online orders for pick-up, home delivery
'Click and Collect' program to be offered in 2 phases, starting as soon as the end of this year
NB Liquor will soon follow the lead of other jurisdictions and offer online ordering and home delivery, the corporation announced on Thursday.
The programs are designed to be customer-focused, spokesman Mark Barbour told CBC News.
A new web page will offer a "Click and Collect" program, likely by the end of the year, or early 2017, said Barbour.
It will give customers the ability to shop online and then, 48 to 72 hours later, pick up their order at the NB Liquor store of their choice, he said.
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The second phase of the program will provide home delivery for a fee. It is expected to be implemented by the summer of 2017, said Barbour.
"You would be able to go online, place your order, select delivery option for a fee, you'll also be able to to have that product delivered at home."
Barbour said the delivery would take from two to four days.
The wait time of 48 to 72 hours is part of the corporation's social responsibility to avoid impulse buyers, he explained.
Similar services are offered in other provinces, including Ontario.
NB Liquor also has a new store in Moncton on Elmwood Drive with a new design and layout that offers a "better flow," said Barbour.
Similar stores opened in Saint John last March and St. Andrews over the summer, he said.
NB Liquor customers in Moncton met the idea with mixed reviews.
"Possibly, it depends on the price, where I live in a rural area, it might cost too much to deliver over there."
It's unlikely Suzanne McCabe will take advantage of the new program. She said for starters, her computer isn't currently working.
"I don't order anything online, I like going to the store, I'm primitive, from the old school," said McCabe with a laugh.
But to others like Kendall Ballard, there is a reason it might work.
"Saves people from travelling, drinking and driving. It keeps them at home."
With files from Tori Weldon