CBC Radio strengthens its No. 1 rating in Winnipeg

The fall ratings book was released Thursday, showing the public broadcaster as the new champion.
CBC Radio One remains the most popular radio station in Winnipeg. (Darren Bernhardt/CBC)

CBC Radio One has increased its standing as the leader on Winnipeg's radio airwaves.

The latest ratings book, which came out Thursday, has the public broadcaster with a 15.3 per cent share in the Winnipeg market. That's a jump from the 11.9 share in the May spring book, when CBC bumped long-time leader CJOB into second spot.

CJOB fell from an 11.5 share in spring to a 10.9 share in the latest book.

CBC Radio One is number one in all of its local programming in Manitoba, including Information Radio, Radio Noon, Up to Speed and the Weekend Morning Show.

Here are the numbers;

  • Information Radio:  22.4 share, up five share points
  • Radio Noon: 11.6 share, up one share point
  • Up to Speed: 13.4 share, up five share points
  • Weekend Morning Show: (Saturday)  31.2 share, up of five share points
  • Weekend Morning Show: (Sunday)  33.7 share, up seven share points

The data was measured from Sept. 7 to Nov. 1, 2015 .

Fall 2015 radio ratings in Winnipeg

Station Fall 2015 ratings share (spring 2015/spring 2014)
CBC Radio One 990 15.3 (11.9/11.7)
680 CJOB 10.9 (11.5/12.0)
92 CITI FM 9.4 (7.9/7.9)
Virgin 103  9.0 (9.0/7.0)
QX 104 7.4 (9.9/9.1)
BOB 99.9 FM 6.0 (6.8/6.8)
Kiss 102.3  4.9 (4.6/6.5)
Energy 106.1 4.5 (4.1/4.3)
CBC Radio Two 4.0 (2.9/3.5)
FAB 94.3 3.9 (5.7/5.5)
TSN 1290 3.5 (4.6/3.5)
97.5 BIG FM 3.1 (2.2/4.2)
99.1 Fresh 2.5 (1.7/2.2)
Jewel 100.5 2.2 (2.1/1.2)
Radio-Canada 0.2 (0.1/0.5)
SOURCE: Numeris


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