Turkey tattoo: CBC host will get inked in exchange for Food Bank donation
'If I can do something stupid that would encourage someone, then I'm willing to do this'
CBC radio host Garrette McGowan has skin in the game in his bid to help the annual Turkey Drive campaign reach its $500,000 fundraising goal.
Edmonton AM's trusty traffic and weather guy is willing to get inked in exchange for a single $10,000 donation to the Edmonton Food Bank.
If someone shows up with the hefty cheque, McGowan will get a turkey tattoo.
And not just any turkey. We're talking Dudley the Turkey, the official mascot of the annual Christmas campaign.
Dudley is a particularly rotund, bug-eyed bird whose homely looks help inspire donations to the non-profit.
"This is going to be a tough year and everybody is going to have to dig deep to raise money," McGowan said. "So if I can do something stupid that would encourage someone, then I'm willing to do this."
Along with an image of CBC's favourite fowl, McGowan would also turn his already heavily tattooed flesh into a permanent billboard for the generous party.
Inking the details
The turkey tattoo would include name of the donor, to ensure good value on the investment.
"It would be representing the person or the business who made a very large lump-sum donation," McGowan said. "There would be a turkey and then a banner with the name of the person or the business.
"It would be inconsequential if it were only the turkey, because there would be no value. But if they have their name on me, there would be value."
If you don't want to see your name writ large on McGowan, there are other ways you can help us reach our $500,000 goal.
Donate online or in person at CBC Edmonton on the main floor of Edmonton City Centre Mall.
Volunteers will be working from 7:30 a.m. to 6:30 p.m. daily, ready to take your donations
For the record, McGowan hasn't decided where his turkey tattoo will roost, along with existing tattoos that include a heart, a hula dancer, and an old-fashioned microphone.
"It's up for negotiation, but there is correlation between location and donation," McGowan said.
"There is real estate remaining."