Joey Bell Tower aims to add to buzz of downtown arena district
'It's pretty amazing to see what the downtown core was like 10 years ago, to see what it's like now'
The new Joey restaurant set to open in arena district will have a local focus and feature an open kitchen with glass walls on display to all those who pass by.
"I'm pretty excited to be involved in something like that," said Colin Fryer, head chef of Joey Bell Tower, set to open in late August 2016.
The newest Edmonton location under construction on the east edge of the arena district at 10310-101 Street is also tapping into local talent in a variety of ways.
Customers will dine on beef and steaks from Edmonton's Intercity Packers and the Cargill packing plant in High River, Alta., served up by staff which will include apprentice chefs from NAIT's culinary program.
"It's very important to be able to support our local suppliers," said Fryer. "The more we can be involved with the community and local suppliers the better."
"It's pretty amazing to see what the downtown core was like 10 years ago to see what it's like now," said Fryer pointing to the new restaurants and pubs popping up. "There's some pretty exciting things going on there.
"And now this arena, it's pretty amazing to see what that development is creating — the buzz that's going on downtown. It's going to definitely show off what Edmonton has to offer."
In total, Joey will hire 180 people for the restaurant.
The company is also working with the Edmonton Design Committee to commission an art project with a local artist on the back of the restaurant.