Survival strategies for last-minute Christmas shopping
Getting holiday shopping done on the final day requires speed and strategy
You enter the mall with glassy eyes and sweaty palms, searching frantically. The clock is ticking.
It's happened again. It's the last weekend before Christmas and you haven't started your holiday shopping.
The last-minute search for the perfect gift induces a special brand of panic.
A tweet from one stressed Edmonton AM listener captures perfectly the feeling of desperation synonymous with the season.
"Venture out, circle the parking lot mumbling under my breath. Squeeze into a stall next to a person who obviously failed driving school.
"Go inside, more mumbling as I pass ridiculous line ups. Stand in store and order off Amazon. Go home and drink."
Venture out, circle the parking lot mumbling under my breath. Squeeze into a stall next to a person who obviously failed driving school. Go inside, more mumbling as I pass ridiculous line ups. Stand in store and order off amazon. Go home and drink. 🎄🍷🙌🏼🍷🎄—@danka_b
For people who have yet to cross a anything off their list, time is running out.
With just four days to go, CBC morning show Edmonton AM sought some professional intervention.
Craig Patterson, president and CEO of Retail Insider Media, has some straightforward advice for the stragglers.
Shop now and shop fast, or abandon all hope.
"Oh my goodness. My advice is, do it quickly," said Patterson, who admitted Friday that he still has some shopping to do.
It's too late for online shopping, Patterson said. The parcels will never arrive in time. Even "shop local" diehards should abandon their retail moral code.
A major department store is your best bet at this late hour, Patterson suggests. Enter with a plan, or risk being overwhelmed by the glut of options.
"You kind of have to break it down into sections. Having some sort of idea what you want," he said.
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Don't obsess over finding the perfect gift. When in doubt, opt for a medley of small gifts instead one large big ticket item, he said.
"A bottle of wine for example along with some other items ... a book or maybe some candy," Patterson said.
"I guess some people are buying cannabis for the holidays; you could probably throw that in as well.
"A whole bunch of things put together have less of a chance to disappoint and it actually looks impressive, even if it doesn't cost a lot of money."
Gas station desperation
When all else fails and you are forced to buy something when all the shops are closed on Christmas day, even gas station shopping could save you from showing up to a family affair empty-handed.
"There are very limited things available in those types of stores but nevertheless I think a person can be creative.
"There are certainly food items there. Maybe the map lover on your list would like one?"
Edmonton AM listeners took to Twitter to share their tales of holiday shopping woe, and their personal strategies to survive the last-minute panic.
What your survival strategies? Let us know in the comment section below.
Gas station shopping-try one of the big ones by Atcheson. They do really have some really unique stuff there.—@Draganlady
If you are prepared and decisive (like my husband) last minute shopping works well... Unfortunately I am unprepared, tentative and ... yes... a last minute shopper... I try to be out of the room when one of my gifts is being unwrapped...—@matali64
Alienate my family and friends at the last minute so that there is no need to buy them gifts. Well, time to post aggressively about unpopular opinions on Facebook.—@EndlessLunch
Given I’m usually pretty hungry when I wake up, a 10pk of 7-11 hot wings waiting under the tree would be welcome in my household! <a href="https://twitter.com/hashtag/lastminuteshop?src=hash&ref_src=twsrc%5Etfw">#lastminuteshop</a>—@patrickbpenguin
I'm sorry I can't hear you over all the peaceful calm and enjoyable quiet being made by the void into which I stare every Christmas morning.—@EndlessLunch
I am usually prepared for the holidays! Took a personal day Monday and drove in from Edson hoping for a “quiet” shopping day at WEM. I was wrong! It was insane! But I did get it done in 1h. Now to get it all into my suitcase.... ✈️—@MariaElizMurphy