Calgary student's viral beer pong videos make him one to beat at Vegas competition
Andrew Borys's online videos have been viewed 100 million times
A Calgary marketing student's online beer pong videos are going viral and even though he has never played competitively, he's the one to beat.
Andrew Borys has turned the art of throwing ping pong balls into cups filled with water into a lucrative business, but that's just his entry point into the art of creating videos that a lot of people want to watch.
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"I am more fascinated and interested in creating videos," Borys told CBC News on Sunday.
"Beer pong or throwing balls into cups is my way of getting into the whole video world. I don't want to stay doing this my entire life but it is just that entrance."
Borys says with that kind of attention comes online critics.
"It's gotten to the point where I honestly enjoy getting the hate comments," he said with a laugh.
"If people are purposely trying to say negative things toward you, you know you are doing something right."
Borys's videos have been watched about 100 million times. He says there's a formula for getting a lot of views.
"It needs to be something that people can relate to," he said.
"I do a lot of beer pong and golf videos. Golf videos don't have a tendency to go viral because a lot of people can't relate to it, even though it might be cool, it doesn't capture the same audience that beer pong does," he said.
"Doing something that hasn't been done before and being the first one to do it, that is what gets noticed."
"The videos I make are not geared toward YouTube, they are geared towards the Facebook and Instagram audiences. It is quick videos that can be easily shared. YouTube is more the long, more high-end production value videos now."
The 21-year-old has been invited to the World Series of Beer Pong in Las Vegas in June, all expenses paid.
"I want to do well, but there is going to be a lot of attention towards me, so I need to make sure I somewhat perform. I don't want to just do terrible," he said.
"I am the one to beat. It's weird. I need to practice a lot more."
As for advice to fellow video makers who are looking for a larger audience?
"You have to be passionate about what you are doing," Borys said.
"You definitely need to put in a lot of hours. I have been doing this for more than five years and I have just started to get a bit of attention now, so it doesn't happen overnight," he said.
"It takes a lot of time, a lot of work and you really need to be passionate about what you are doing and not give up."
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