Dragons' Den e-commerce
Crash Course Contest

Contest Rules and Regulations

CBC’s Dragons’ Den E-Commerce Crash Course Contest

From Thursday, March 1, 2018 at 6am ET to Thursday, April 5, 2018 at 11:59pm ET. 

Organized by

Canadian Broadcasting Corporation (“CBC”) 
and with

Canada Post Corporation (“Sponsor”)


No purchase required. To enter the Contest, you must visit the CBC website at http://www.cbc.ca/dragonsden/canadapost/contest to watch the videos and then answer the multiple choice question(s). For each correct answer you can submit an entry form during the Contest Period and “click” to accept the Contest Rules.

Complete the official entry form available on the Dragons’ Den Canada Post contest page http://www.cbc.ca/dragonsden/canadapost/contest and submit your answer along with your name and the requested information and “click” to submit your entry form.

Submission of an entry form including your name and contact information signifies that you have read and agree to the official Contest Rules. Questions marked with an asterisk in the entry form are required to be eligible for the Contest. Answers to any other registration questions are appreciated, but not required to participate in the Contest.

To be valid, entries for each video question must be received during each video entry period, as follows:

Video #1 Question entries must be received between March 1 - March 8, 2018 by 11:59pm ET.

Video #2 Question entries must be received between March 9 – March 15, 2018 by 11:59pm ET.

Video #3 Question entries must be received between March 16 – March 29, 2018 by 11:59pm ET.

Video #4 Question entries must be received between March 30 – April 5, 2018 by 11:59pm ET.

Limit of one entry per person, per question. Maximum of 4 entries per person during the contest period. If you attempt or are suspected of attempting to enter more than once per question, or use robotic, automatic, programmed or any other methods of participation not authorized by these Rules, it shall be deemed as tampering and will void your entries, votes or other results of such participation. The videos are for entertainment purposes only. CBC and Sponsor are not liable for any statements or opinions expressed in the videos.

No submissions will be accepted after the deadline for any reason. Any entries received after the deadline will be void.

Your Content

Your Content (which includes any content you contribute in connection with the Contest) will be subject to Your Content Submission Guidelines under the cbc.ca Terms of Use available at http://www.cbc.ca/aboutcbc/discover/submissions.html, which includes (but is not limited to) the following conditions: By submitting Your Content, you grant CBC the non-exclusive right to use Your Content royalty-free, in perpetuity.

You represent and warrant to CBC that you hold all of the required rights and authorizations to Your Content. You have consent from any people appearing in Your Content (including parental consent for minors) and all authorizations required to grant the license specified hereafter to CBC.

The following kind of Your Content is prohibited:

a. Pornography, vulgarity, obscenity or sexually explicit content

b. Anything illegal

c. Hate speech

d. Threats, harassment

e. Personal attacks, insults and defamatory statements

f. Threats or suggesting committing a criminal act

g. Attempts to mobilise people for any purpose outside of a CBC event

Any content deemed by CBC to be inappropriate or not suitable for its audience will be disqualified at the sole discretion of CBC.


Contest is open to all Canadian residents who have reached the age of majority in their province or territory of residence.

Employees of CBC, Sponsor/Prize Provider and their respective affiliates, as well as such persons immediate family (father/mother, brother/sister, son/daughter) or persons living under the same roof are not eligible to enter this Contest.


After the Contest Period has ended on April 5th, 2018 a random draw will be conducted and a Grand Prize winner will be chosen by CBC Marketing in Toronto from among all eligible entries received during the Contest Period.

The first selected contestant from the random draw to correctly answer the mandatory mathematical skill-testing question shall be declared the winner, subject to meeting all the conditions described in these Rules.

Selected winner will be contacted using the telephone number, email or postal mail address provided in the entry form and should claim their prize as instructed by CBC by no later than 5 days after the date they are initially contacted. If a winner cannot be reached within 5 days following the first attempt of contact, incorrectly answers the mathematical skill-testing question(where applicable), declines the prize, or is otherwise found to be ineligible, the prize shall be forfeited and CBC has the right, at its sole discretion, to select another winner by random draw, if applicable.


One Grand Prize (as described below) is available to be won.

1. The winner of the Contest will receive a Canada Post Small Business Prize Pack which, includes the following:

  • $5,000 CDN credit in free shipping with Canada Post; and
  • $5,000 CDN credit for an unaddressed direct marketing mail campaign through Canada Post’s Snap Admail marketing tool

2. A One-on-One consultation with Michele Romanow. Details include:

  • Date: Consultation must be scheduled to take place before June 1st, 2018. The consultation will be booked by CBC with Michele Romanow.
  • Location: The consultation will take place in Toronto, Ontario at the CBC Toronto office. If the winner cannot make it to Toronto, the consultation will be by Skype or telephone. The winner may have their business partner(s) (maximum 3 people) attend the consultation.
  • Duration: The maximum length of the consultation will be 30 minutes.

The prize includes only what is specifically described and no other allowance will be granted. Winner and any individuals attending the consultation will be required to sign a release prior to the consultation.

The total approximate value of the prize is $12,000 CDN.


5.1. To be declared a winner of a prize as a result of a random draw, the selected contestant must first correctly answer a mathematical skill-testing question.

5.2. By entering the Contest, you:

5.2.1 declare you have read, agree to and have complied with the Contest Rules;

5.2.2 declare you meet all criteria to enter the Contest and to accept and participate in the prize (if awarded);

5.2.3 agree that subject to the accuracy of the response to the mathematical skill-testing question, if you are the winner of a prize, you agree to accept the prize as provided by CBC/Sponsor/Prize Provider;

5.2.4 you consent and agree that your name, city/province of residence, image, statements and/or voice and Your Content may be shared with Sponsor/Prize Provider and may be used for promotional and other purposes related to this Contest free of charge by CBC/Sponsor/Prize Provider;

5.2.5 you, your heirs, your successors and your assigns, release CBC, Sponsors, Prize Provider as well as [its/their] respective directors, officers, affiliates, volunteers and employees (the “Contest Parties”) from all liability for any damage or loss arising from your participation in this Contest, the use of Your Content, and from the awarding, acceptance or use of the prize (if awarded).

Anyone accompanying the winner in connection with the prize shall sign a release agreeing that their name, image and/or voice may be used for advertising purposes related to this Contest free of charge, and releasing the Contest Parties from all liability for any damage or loss arising from use of the prize.

6 The prize shall be accepted as is and may not be exchanged or refunded for an amount of money, sold or transferred. No substitutions will be allowed. Any portion of a prize not used for any reason will be forfeited.

7 If the prize cannot be awarded as described in these Rules, the Contest Parties reserve the right to substitute a prize or prize component with another of comparable value, as determined in their sole discretion.

8 Refusal to accept the prize or a portion of the prize releases the Contest Parties from any obligation toward the winner with respect to that prize/portion of the prize.

9 If a contestant makes any false statement, (s)he will be automatically disqualified from the Contest.

10 You may be required to provide proof of your name/identity/age as requested by CBC in its sole discretion. If you fail to provide adequate proof you will be automatically disqualified from the Contest.

11 For the award of a prize by voting method, CBC reserves the right to cancel any vote deemed unlawful or illegitimate and to make adjustments accordingly in calculating the number of votes received by the participant.

12 The Contest Parties assume no liability for any loss, damage or injury, including without limitation: (i) lost, stolen, delayed, damaged, misdirected, late, destroyed, illegible or incomplete entries; (ii) loss, theft or damage to software or computer or telephone data, including any breach of privacy; (iii) fraudulent calls; (iv) inability of any person to participate in the Contest for any reason including but not limited to: mistaken addresses on mail or e-mail; technical, computer or telephone malfunctions or other problems with computer on-line systems, servers, access providers, computer equipment, or software; lost, late, incomplete, illegible, incomprehensible or misdirected entries; bugs, failures in services, hardware or software transmission failure or loss, delayed or corrupted data transmission; congestion on the internet or at any website, or any combination of the foregoing; (v) damage to any person’s computer, including as a result of playing or downloading any material relating to the Contest; (vi) any delay or inability to act resulting from an event or situation beyond their control, including a strike, lockout or other labour dispute at their location or the locations of the organizations and businesses whose services are used to administer this Contest; (vii) prizes that are lost, damaged or misdirected during shipping; (viii) loss, damage, defects, or inability to use the prize once awarded to the winner for any reason whatsoever.

13 CBC and Sponsor/Prize Provider and their respective parents, subsidiaries, affiliates, directors, officers, consultants, agents, volunteers and employees shall not be responsible for any damages, compensatory, direct, incidental, consequential or otherwise, with respect to or in any way arising from damages to participants occasioned by participating in the Contest or downloading any information associated with the Contest.

14 You agree that in the use of this Contest, including but not limited to chat areas, and the registration and use of social media accounts, usernames or groupnames, you will not use obscene, libelous or slanderous language, or language which infringes upon a third party’s trademark, trade name or other intellectual property right or right to privacy.

15 Contestants found tampering with or abusing any aspect of this Contest, including but not limited to acting in violation of these Rules, attempting to participate in the Contest more than the maximum number of times allowed, to be acting with the intent to disrupt the normal operation of this Contest, as determined by CBC, will be disqualified. The discovery of any use of robotic, automatic, macro, programmed, third party or like methods to participate in the Contest will void any attempted participation effected by such methods and the disqualification of the contestant utilizing the same in CBC's sole and absolute discretion.

16 When the Contest Rules allow entry via Facebook, Twitter or any other social network, the terms of use of these social networks apply and the social network, as well as its directors and officers, assume no liability whatsoever in connection with the Contest.

17 CBC reserves the right to cancel or suspend this Contest should a virus, bug or other cause beyond their reasonable control corrupt the security or proper administration of the Contest. Any attempt to deliberately damage any website or to undermine the legitimate operation of this Contest is a violation of criminal and civil laws. Should such an attempt be made, CBC reserves the right to seek remedies and damages to the fullest extent permitted by law, including criminal prosecution.

18 Personal information collected at the point of entry, such as full name, date of birth (where applicable) and contact information, is collected by CBC and will be used by CBC and the Sponsor/Prize Provider solely for the purposes of administering this Contest, and shall not be used for any other purpose without your express consent. By providing this information, you consent to it being used for the stated purposes. Please see CBC’s privacy policy at http://www.cbc.radio-canada.ca/en/reporting-to-canadians/acts-and-policies/management/corporate-secreteriat/2-9-2/.

19 If the identity of a contestant is disputed, the authorized account holder of the e-mail address submitted at the time of entry will be deemed to be the contestant. The individual assigned to the e-mail address for the domain associated with the submitted e-mail address is considered the authorized account holder. A selected contestant may be required to provide proof that (s)he is the authorized account holder of the e-mail address associated with the selected entry. All entries must be submitted from a valid e-mail account that may be identified by reverse domain name search. The sole determinant of time for the purposes of receipt of a valid entry in this Contest will be the Contest server.

20 Odds of winning depend on the number of eligible entries. All entries that are incomplete, illegible, damaged, irregular, have been submitted through illicit means, using any robotic, automatic programmed method that artificially increases the odds of winning or do not conform to or satisfy any condition of the rules may be disqualified by the CBC. CBC is not responsible for any errors or omissions in printing or advertising this Contest.

21 CBC reserves the right to amend the Contest Rules or to terminate the Contest at any time without any liability to any contestant. Any amendments to these Contest rules will be posted on [the Website].

22 By entering, you agree to abide by the Contest Rules and the decisions of CBC, [Sponsor and/or the Judging Panel], which decisions are final and binding on all contestants.

23 The Contest shall be deemed to be entered into pursuant to, and your agreement to enter and abide by the rules of the Contest shall be construed, performed and enforced in accordance with, the laws of the Province of Ontario and the federal laws of Canada applicable therein. By your submission of the registration form you agree to attorn to the exclusive jurisdiction of the courts of Ontario.

24 Contest rules are available on http://www.cbc.ca/dragonsden/canadapost/contest/rules

25 If you have any accessibility requirements or special needs, please contact the contest coordinator, as noted below.

January 2518, 2018v

Debbie Vittas

Associate Manager, Content Marketing



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