In the wake of the Humboldt Broncos bus crash, Mike and Shannon Yager felt compelled to help however they could. Through their printing business, they decided to create ‘We Are Humboldt Strong’ shirts, with proceeds going to the Humboldt Strong Community Foundation. Little did they know that the impact of these shirts would not only be felt locally, but around the world.

For more on how Humboldt healed after the tragedy watch, Humboldt: The New Season.