Eat This! How Fast-Food Marketing Gets You To Buy Junk (and how to fight back)
Andrea Curtis, illustrated by Peggy Collins
Andrea Curtis shows how fast food companies push their unhealthy food and beverages by embedding their sales pitches in everything from Snapchat filters to movies, from video games to school curriculum. An exploration of media literacy and food literacy, Eat This! looks at what exactly marketing is and touches on the latest strategies aimed at kids, including product placement, advergames, cartoon and celebrity endorsements and school fundraising.
On each page spread, Andrea Curtis provides research-based insights into all aspects of the fast food industry and, perhaps most importantly, offers kids examples and ideas about how they can push back — taking charge of their own health and well-being. (From Red Deer Press)