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Bomb shelters for sale during Cold War

The Story

Wanna buy a bomb shelter? CBC Radio interviews one New York City salesman throwing forth his best sales pitch. A shelter, he says, will protect homeowners from rampant radiation following a nuclear attack. It can also double as a cold cellar, a fire-protected room, or a spare room. In this day and age it's just another necessary means of insurance.

Medium: Radio
Program: Assignment
Broadcast Date: Nov. 6, 1958
Guest(s): Howard Robinson
Host: Maria Barrett, Bill McNeil
Reporter: Norman Kramer
Duration: 4:57

Did You know?

• Because of the high cost of constructing a fallout shelter, the campaign failed to catch on in Canada. Canadians were also convinced that the shelters would do little to protect against the ever-growing arsenal of powerful nuclear weapons. The campaign to build community shelters in towns across the province never fully reached fruition due to lack of support and government funding.


Cold War Culture: The Nuclear Fear of the 1950s and 1960s more