Hello, new Taylor: analyzing Taylor Swift's new album

November 10, 2017

Taylor Swift's latest single Look What You Made Me Do quickly set two first-day records after its release last week: The song had more than 8 million same-day streams on Spotify and its lyric video was viewed more than 19 million times on its first day. The official video, a scene of which is shown above, debuted Sunday, August 27, 2017 at the MTV Video Music Awards. (Taylor Swift/YouTube)

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q This contributors Raina Douris and Odario Williams discuss Taylor Swift's latest album, Reputation.  11:22

According to Taylor Swift, the "old Taylor" is dead. So today, which marks the release of the pop star's sixth studio album, Reputation, fans will be introduced to a new version of Swift. What does that mean? A new sound? A new personality? q This contributors Raina Douris and Odario Williams will do their best to explain as they analyze Swift's new album.


— Produced by Mitch Pollock