iTABLET? iPAD? iSLATE ?
Technology and gadget fans will finally get the answer today.
Apple will reveal its "latest creations" at a press event in San Francisco.
Speculation is, the widely anticipated Apple tablet will be among them.
Like the iPhone and the iPod before it - the announcement of the new product has been shrouded in mystery.
We know Apple has been in talks with the New York Times, NewsCorp and other media companies.
So the tablet is likely to have an e-reader component to access books, newspapers and magazines.
That has the New York Times guessing at whether it could help save the print industry.
Traditional media outlets have been struggling with how to make money with their online content.
The Guardian says - from home entertainment to gaming - the device could change the way we do just about everything.
One thing's for sure - it's going to be pretty and everyone is going to want one.
You can watch the Apple announcement live here.
- Analysis From dreaded possibility to looming eventuality — Brexit is here: Nahlah Ayed
- As official notice of Brexit is given, the feared consequences are already being felt: some EU workers affected aren't waiting to find out what happens, and are moving on. Some have stopped coming to Britain. Both trends have started causing problems for employers, Nahlah Ayed reports.
- Special Report A country without cash: Zimbabwe is so desperate it's selling off its elephants
- After nearly 40 years of Robert Mugabe’s rule, Zimbabwe is broke — so broke that it’s selling its elephants. CBC News explores the dying days of a dictatorship that continues to punish its people.
- 'The house literally collapsed on us': Mosul airstrikes that killed hundreds of civilians condemned video
- The United Nations and Amnesty International are sounding the alarm over the rising number of Mosul residents killed by coalition and Iraqi forces as the battle to free Iraq's second largest city continues.
- New Bodies of UN investigators, translator found in Congo
- The bodies of an American and a Swedish investigator with the United Nations and their Congolese interpreter have been found in Congo's Central Kasai province, authorities said Tuesday, more than two weeks after they disappeared while looking into recent violence there.
- Wife of French presidential candidate François Fillon also under investigation
- The faltering campaign of French presidential candidate François Fillon suffered another setback on Tuesday when magistrates placed his wife under formal investigation over allegations that he paid her for a fake parliamentary job.