Wednesday, April 17, 2013 | Categories: Episodes
Trudeau Attack Ads
It's said the best defence is a good offence. And in the world of politics, there may be few sharper spears than a negative ad. The Conservative Party knows how to put a razor's edge on its advertisements-- as it did in 2006 when going after then Liberal leader Stephane Dion.
Confetti had barely hit the floor at Dion's victory party and the message was already out: He was "a soft spoken academic -- not a leader. Michael Ignatieff received similar treatment when he took over the Liberal Party a few years later.
Justin Trudeau had barely stepped off the podium at the Liberal Party's most recent leadership convention ...and the attack began.
So will Justin Trudeau be the latest Liberal to be defined by Conservative ads? Today we were joined by two guests with extensive knowledge of political bloodsport and Achilles heels.
Gerry Nicholls is a conservative strategist who's helped develop negative ads.
And David Herle is a political strategists who was the national campaign chair for the Liberal Party during the 2004 and 2006 federal elections.
Gerry Nicholls and David Herle were both in our Toronto studio.
This segment was produced by The Current's Josh Bloch, Sujata Berry and Vanessa Greco.Other segments from today's show: