Story Tools: PRINT | Text Size: S M L XL | REPORT TYPO | SEND YOUR FEEDBACK

Dropping DRM: What the Macworld proclamation means to you

iphoneunlocked.jpg

By Jesse Brown, CBC technology columnist.

Each year Macolytes around the globe breathlessly await the introduction of cool new technology at the Macworld expo. But this year, the coolest news was not the addition of great new tech, but the subtraction of bad old tech. DRM will soon be gone from iTunes, and that’s cause for excitement, whether you use Apple’s music store or not.

Here’s what it means:

ol>

  • The legitimization of unlocked content sales as a viable business.

    The argument that DRM is needed to protect business models is now dead. iTunes is an incredibly lucrative business - it’s America’s biggest music retailer. If digital locks aren’t part of its business plan, then should it be a part of anyone else’s?

  • No more punishing customers.

    The stupidest thing about DRM is that it achieves the opposite of its goal - rather than deter piracy, it encourages it. Given the choice of buying a locked song or pirating an unlocked one, many willing customers have chosen piracy. I know I have.

  • DRM looks lamer than ever.

    “Hi, I’m a Mac. Anything with DRM now looks like a PC.“

  • New anti-circumvention legislation becomes a total anachronism.

    If and when our neurotic government ever get around to forcing its flawed copyright bill down our throats, they may find themselves criminalizing the breaking of digital locks that nobody even uses anymore.

  • « Previous Post | Main | Next Post »

    This discussion is now Open. Submit your Comment.

    Comments

    Jerry

    NWT

    It only makes good sense to me. I prefer not to pirate any software or intelligence property. However, after I spent a significant amount of money buying legitimate DRM music, I lost all of it because I backed up my notebook. Calls the retailer did nothing but discourage me from purchasing legit music. If I can buy DRM free music, then I'll go back to it, otherwise...

    aaaarrrrrrr, matey.

    Posted January 9, 2009 02:10 PM

    thombro

    The funny thing about this is that iTunes will calculate how much you have to pay to unlock all your previously bought songs. But even when you pay to have them unlocked the DRM STILL EXISTS! Thanks for stealing $27.75 from me Apple. Your only reinforcing my disgust towards you!

    Posted January 12, 2009 10:40 AM

    Robert Slaven

    So far, I've refused to buy tunes online from iTunes or anyone, largely because I didn't want to legitimize DRM with my money.

    I might actually pop by iTunes and buy a few songs now, especially with many of them now cut to $0.69 each.

    Posted January 12, 2009 08:09 PM

    Jimmy

    Canada

    Poor Ipod users. Zune is much better.

    Posted January 14, 2009 12:35 AM

    Jimmy

    Canada

    Not sure what exactly all the hype about Itunes and Ipod is. Everything you can get from them you can get better with Zune or a number of other things.

    Posted January 14, 2009 12:36 AM

    Shifty Calhoun

    Umm, given that Apple builds DRM into its software and hardware, how is Mac going DRM free?

    Software: Try transferring the songs from your iPod to a friend's PC. Without purchasing software to do it you can't, as iTunes scrambles all the song info up.

    Hardware: It is my understanding that the output ports on Macbooks are designed to check where the signal is going before allowing passage. Trying to play the digital movies on your Macbook through to your new 50" flatscreen? Good luck, Mac DRM cuts the signal.

    Posted January 14, 2009 09:39 AM

    George

    Hamilton

    "...If and when our neurotic government ever get around to forcing its flawed copyright bill down our throats, they may find themselves criminalizing the breaking of digital locks that nobody even uses anymore."

    Unfortunately, as shown by the creative uses that the DMCA is put to in the US, there are many content publishers still more than willing to put locks on to their content, even if only very basic locks that they then use the DMCA to legally bludgeon their customers with.

    from thombro: "... Thanks for stealing $27.75 from me Apple. Your only reinforcing my disgust towards you!" It has been well documented that DRM was the demand of the content producers (record labels), not of Apple. Your disgust is misplaced.

    Posted January 14, 2009 05:52 PM

    « Previous Post | Main | Next Post »

    Post a Comment

    Disclaimer:

    Note: By submitting your comments you acknowledge that CBC has the right to reproduce, broadcast and publicize those comments or any part thereof in any manner whatsoever. Please note that due to the volume of e-mails we receive, not all comments will be published, and those that are published will not be edited. But all will be carefully read, considered and appreciated.

    Note: Due to volume there will be a delay before your comment is processed. Your comment will go through even if you leave this page immediately afterwards.

    Privacy Policy | Submissions Policy

    Story Tools: PRINT | Text Size: S M L XL | REPORT TYPO | SEND YOUR FEEDBACK

    World »

    Analysis Making sense of President Trump's attacks on the FBI: Keith Boag
    For a split second last weekend it seemed Donald Trump might be coming around on the FBI's probe into Russia's election meddling and that he was almost ready to accept there might, in fact, be a real point to it. Then he finished his thought.
    Suspicious package sent to Prince Harry, Meghan Markle probed as 'racist hate crime'
    Police are investigating a suspicious package that was sent to Prince Harry and Meghan Markle as a "racist hate crime," Scotland Yard said Thursday.
    UN Security Council to vote on Syria truce resolution as hundreds killed near Damascus
    The United Nations Security Council will vote today on a draft resolution demanding a 30-day truce in Syria to allow aid deliveries and medical evacuations, but it's not clear if the text has won the support of Syrian ally Russia.
    more »

    Canada »

    Breaking Canada to play for Olympic men's hockey bronze after stunning loss to Germany
    Germans halt 15-game losing streak vs. Canada, will meet Olympic Athletes from Russia on Saturday in final
    Environmental groups pinning hopes on major spending for conservation in budget
    Conservation groups are predicting the federal budget could include up to $1.4 billion to protect land and water in Canada.
    Head of Bruce McArthur investigation to give update this morning in alleged serial killer case
    The Toronto detective leading the investigation into accused serial killer Bruce McArthur is expected to give an update starting at 10:45 a.m. ET. today.
    more »

    Politics »

    Environmental groups pinning hopes on major spending for conservation in budget
    Conservation groups are predicting the federal budget could include up to $1.4 billion to protect land and water in Canada.
    Analysis If history is any guide, Patrick Brown's comeback bid faces long odds
    Patrick Brown's bid to regain the leadership of the Ontario PCs is unprecedented in many ways, but he isn't the first leader on the outs to try to get himself back in.
    Those who misuse religion to divide will not be tolerated, says Indian PM Modi
    Indian Prime Minister Narendra Modi says he and Canadian Prime Minister Justin Trudeau have agreed to fight terrorism and those who misuse religion to divide people. Modi spoke following a bilateral meeting in New Delhi this morning.
    more »

    Health »

    Sorry - we can't find that page
     
    CBC.ca

    Sorry, we can't find the page you requested.

    1. Please check the URL in the address bar, or ...
    2. Use the navigation links at left to explore our site, or ...
    3. Enter a term in the Quick Search box at top, or ...
    4. Visit our site map page

    In a few moments, you will be taken to our site map page, which will help you find what you looking for.

    more »

    Arts & Entertainment»

    Harvey Weinstein apologizes for citing Meryl Streep, Jennifer Lawrence in court
    Harvey Weinstein apologized to Meryl Streep and Jennifer Lawrence after his lawyers cited them in asking a court to dismiss a sexual misconduct lawsuit.
    'I've never seen anything quite like this': Canadian designers basking in Meghan Markle effect video
    Canadian fashion designers are benefiting from the so-called Markle effect, the term used to describe an instant spike in demand for clothing, jewelry and other items Meghan Markle wears since she and Prince Harry announced their engagement last November.
    Saudi Arabia to build opera house in bid to shed conservative image, lure tourists
    Saudi Arabia, a state where concerts are banned and music is prohibited in restaurants and stores, says construction will begin on the kingdom's first-ever opera house as it moves to shake off its conservative image and lure in tourist dollars.
    more »

    Technology & Science »

    How fossil footprints found on a Greek holiday could rewrite the history of humanity
    In 2002, a Polish paleontologist found what he thinks are the oldest human-like footprints in the world. Thus began a vicious fight over a discovery that raises new questions about our evolution.
    'Tiny trash' a big problem for Canada's shorelines
    Small pieces of plastic and foam topped the list of types of litter found along Canada’s shorelines during cleanups last year, beating out the usual winner — cigarette butts.
    SECOND OPINION How many new drugs rely on government-funded science? All of them
    There’s public science in every single new drug. That was the surprising answer to a U.S. senator’s question about how government-funded research is benefitting citizens. But it took a year to come up with the numbers.
    more »

    Money »

    Updated Annual inflation rate eases slightly in January
    Statistics Canada reported Friday that the consumer price index rose 1.7 per cent year-over-year in January, a slight cooling from the 1.9 per cent increase seen in December.
    RBC hikes dividend as flat first-quarter profit still beats expectations
    Royal Bank of Canada hiked its dividend as it reported a first-quarter profit of $3 billion, which was relatively flat compared with a year ago but beat expectations.
    Analysis Where your tax dollar goes
    Do you actually know what Canada spends its money on? As we prepare for next week's federal budget, let's start with a look at where the money really goes?
    more »

    Consumer Life »

    Sorry - we can't find that page
     
    CBC.ca

    Sorry, we can't find the page you requested.

    1. Please check the URL in the address bar, or ...
    2. Use the navigation links at left to explore our site, or ...
    3. Enter a term in the Quick Search box at top, or ...
    4. Visit our site map page

    In a few moments, you will be taken to our site map page, which will help you find what you looking for.

    more »

    Sports »

    [an error occurred while processing this directive]
    Updated Canada to play for men's hockey bronze after stunning loss to Germany
    Germany delivered its second straight upset of the Olympic men's hockey tournament, beating Canada 4-3 on Friday to clinch a berth in Saturday's final against the gold-medal favourites from Russia.
    Kevin Koe's team hits 'rock bottom' with bronze-game defeat
    A day after their semifinal defeat to the United States, Koe and his Calgary rink lost Friday's Olympic bronze-medal game 7-5 to Switzerland, meaning Canada will leave the Winter Olympics without a medal in traditional curling for the first time ever.
    Olympic wake-up call: Day 14 news you might have missed from the Winter Games
    Here's a quick recap of all the important Olympic news you might have missed overnight, and a look at what's still to come later today.
    more »

    Diversions »

    [an error occurred while processing this directive]
    more »