Generally speaking, when it comes to cuddling, the common thinking goes like this: women want to cuddle, while men roll their eyes and go along with it. Well, a new international sex survey has turned that idea upside down.The study was done by researchers at the Kinsey Institute of Indiana University. They surveyed more than 1000 couples in five countries between the ages of 40 and 70, who have been together for an average of 25 years. The researchers found that hugging and kissing are more important for men's happiness than for women's.
And men who reported that regular cuddling is a part of their relationship, were on average, three times happier than men who said it wasn't.