Talk about good vibrations. This video is for something called 'Fundawear' - a new line of electrified undergarments that can be controlled remotely.
Snepo developed the product for Durex in Australia, and the global condom giant claims it could be the "future of foreplay."
Snepo's technical director Ben Moir tells CNN, "it's a way of touching your partner without physically being in the room and is as simple as putting on a [pair] of underwear."
And yes, there's an app for that. The undergarments are fitted with tiny vibrators that can be activated using a smartphone app.
Apparently, it's designed with long distance relationships in mind - although anyone could use it. Using their phones, a couple can remotely control how, where and when vibrations occur in their partner's 'Fundawear'.
As Policy Mic indelicately put it, these Fundawear underwear actuators act as a "remote controlled vibrator".
Essentially, it's the same kind of technology that's used to make phones vibrate. And there a series of touch sensors for all the most sensitive parts - five in the bra and six in the pants.
Photos: via Snepo and the Durex Facebook Page
Initially, there was a technological challenge that had to be overcome - ﬁnding a device that could replicate human touch but that people could actually wear.
According to Snepo, electroactive polymers or artificial muscles used in robotics showed promise but they required high voltage "which no-one would be prepared to put down their pants."
Once they got the design down, it was off to the races and as Moir puts it "a first globally".
The technology debuted on YouTube to much fanfare as a young, attractive Australian couple is seen chortling their way through the experience - the guy using the power of remote touch on his girlfriend.
Interested users can even product test 'Fundawear', although web commenters seem more concerned with practical stuff - whether the technology can be hacked and whether you can wash the bras and underwear.
This isn't the first time this kind of technology has been created.
There's Vibease, a massage device that hooks up to your smartphone via Bluetooth and appropriately enough, launched on Google Play.
There's also LovePalz, a pair of devices "one yonic and one phallic" named Hera and Zeus. According to a report in the Guardian, you can connect online with them and the devices "sense your motions and immediately send them real-time to your lover".