The (mis)Information Age tried to claim another life on Friday — weeks after a social-networking wildfire spread about the 'death' of Canadian songwriting legend Gordon Lightfoot, they tried to take away three-time NHL coach of the year, Pat Burns, with a flurry of tweets just before noon ET.
The following are a selection of chronologically organized tweets that break down what transpired when some members of the media reported Burns had expired.
(Note: CTV Ottawa and Team 1040 in Vancouver were the first to 'break' the 'news' but both have since deleted their original tweets.)
11:50 a.m. — The_Score: Former NHL coach Pat Burns passes away at age 58
12:23 p.m. — ctvottawa: We had erroneous information on Pat Burns. We have nothing to report about his medical condition at this time.
12:46 p.m. — TorontoStar: Former Leafs' coach Pat Burns has died
12:54 p.m. — GodboutNews: Pat Burns' son Jason has told Radio-Canada/CBC 15mins ago that his father is alive.
1:00 p.m. — wyshynski: Pat Burns: So tough, he defeated his own obit today.
1:20 p.m. — TSNBobMcKenzie: This from a member of the Burns family: "Pat is surprised to learn he's dead." Pat Burns, as of this moment, is still alive.
1:30 p.m. — FAN590: The family is irate about the erroneous reports of Pat's passing.
1:31 p.m. — TSNBobMcKenzie: Pat Burns just called me. Seriously. Here's what he said. "Here we go again. They're trying to kill me before I'm dead..."
1:32 p.m. — TSNBobMcKenzie: I come to Quebec to spend some time with my family and they say I'm dead. I'm not dead, far f------ from it. They've had me dead since June.
1:33 p.m. — JeffMarek: This is the hockey version of Waking Ned Devine. Hope Pat hears the love people have for him, regardless of erroneous reports. Perspective.
1:33 p.m. — BrockWHarrison: Pat Burns: The latest victim of Twittercide
1:35 p.m. — DownGoesBrown: So apparently death knocked on Pat Burns' door this morning; Burns sent its ass to the pressbox for not backchecking.
3:01 p.m. — mebuell: Guns don't kill people, Twitter kills people. #Patburns