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Disgraced sprinter Ben Johnson headlines anti-doping campaign

Disgraced sprinter Ben Johnson is the face of a new anti-doping campaign. He was stripped of his Olympic gold medal and world record in the 100 metres in 1988 after a second positive doping test.

Canadian barred for life after 2nd positive doping test

Disgraced sprinter Ben Johnson of Canada, right, who was stripped of his Olympic gold medal and world record in the 100 metres at the 1988 Seoul Games after testing positive for steroids, is promoting an anti-doping campaign, Pure Sport. (Gary Kemper/Associated Press/File)

Disgraced sprinter Ben Johnson is the face of a new anti-doping campaign.

The Canadian was stripped of his Olympic gold medal and world record in the 100 metres at the 1988 Seoul Games after testing positive for steroids. After a two-year suspension, he received a lifetime ban in 1993 for a second positive doping test.

Now he is promoting an anti-doping campaign, Pure Sport, which has been launched by a sportswear company.

The campaign's backers say Johnson will ask sports fans to sign a petition demanding action to "improve the waning credibility of world sport," while demanding a truth-and-reconciliation process across sport.

Johnson will take his message to the Olympic Stadium in Seoul on Sept. 24 — the 25th anniversary of the race where his reputation was shattered.