Toronto Raptors president and general manager Masai Ujiri says it’s a “load of nonsense” that a Canadian NBA franchise can’t lure star players because of the climate and taxes.

“I have the obligation to make this basketball team good, and that’s going to attract people when you win,” Ujiri said during Monday’s appearance on George Stroumboulopoulos Tonight.

The Raptors have won plenty this season with a 42-32 record this season following Monday’s 93-83 loss in Miami. They will compete in the playoffs for the first time since 2008.

Ujiri said turning around the culture of a team that won just 34 games a year ago started shortly after he was hired on May 31, 2013 by instilling passion, honesty and a strong work ethic.

Click above to watch more of Strombo’s interview with Ujiri.