Full Interview: Mary Madden on reputation management and social media

Today, The Pew Internet and American Life Project released a report that looks at reputation management and social media, how people monitor their identity and also search for others online.

Reputation management has now become a defining feature of online life for many internet users, especially the young. While some internet users are careful to project themselves online in a way that suits specific audiences, other internet users embrace an open approach to sharing information about themselves and do not take steps to restrict what they share.
Nora talked to the lead author of the report, Mary Madden. A shorter version of this interview will air on Spark 115, but you can hear the full, uncut interview if you download the MP3. [runs 23:05]

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