Corporations in the US and Europe began outsourcing 'back office' work to India in the 1980s, and in recent years, the outsourcing of jobs to India--in everything from IT, to call centres, to legal research, to journalism--has been a big Indian business story, and a source of consternation amongst workers in the west, who fear their own jobs will be outsourced, or are concerned about downward pressure on wages. But now, the story of Indian outsourcing is about to take another turn. Call it "outsourcing 2.0".
Anand Giridharadas is a reporter for the New York Times, based in Mumbai. He's been writing about the evolution of outsourcing in India, amidst a rising rupee, increasing wages, and growing competition from lower wage economies. He explains the lay of the land as he sees it: where outsourcing will go, and the shake-up it will create in the global economy.