CBC continues to bring the best in amateur and professional fall and winter sports programming to Canadians with entertaining and engaging broadcasts. The best high-performance athletes from Canada and around the world compete on CBC in a variety of sports on ice and snow including:
CBC provides fans with the opportunity to see the top Canadian athletes compete against the world's best in long track and short track speed skating at major championship events taking place in Canada and around the world throughout the 2013-14 season.
PROGRAMMING FAST FACTS:
- Over the course of the season, 1.4 million A25-54 viewers tuned into speed skating on CBC.
Demographically viewers are:
- CBC's speed skating delivers a balanced male/ female audience
- Their viewers are 10% more likely to be aged 35+
- Principal grocery shopper - index 119
- Viewers are 46% more likely to have a University+ education
- Home Owners - index 117
- Have higher household incomes. They are 107% more likely to have a household income of $150K+
Source: BBM Canada PPM, Total Canada, Sept 3/12-Mar 24/13, CBC Com, Cume Reach (000) 1 minute Speed Skating A25-54, %A18+ AMA (000) Comp Speed Skating indexed to Total TV M-Su 2a-2a
SPONSORSHIP OPPORTUNITIES:
Contact your CBC Representative for Sponsorship Opportunities
CBC Revenue Site Programming Sheet
PROGRAM NAME: Speed Skating
PROGRAM TYPE: Television Show
APPEARS ON:
CBC
CBC Sports
GENRE:
CBC Sports
SCHEDULE:
AUDIENCE FORECAST: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx
MORE ON THIS SHOW:
Audience Forecast Tool: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx
SYNPOSIS:
CBC continues to bring the best in amateur and professional fall and winter sports programming to Canadians with entertaining and engaging broadcasts. The best high-performance athletes from Canada and around the world compete on CBC in a variety of sports on ice and snow including:
CBC provides fans with the opportunity to see the top Canadian athletes compete against the world's best in long track and short track speed skating at major championship events taking place in Canada and around the world throughout the 2013-14 season.
PROGRAMMING FAST FACTS:
- Over the course of the season, 1.4 million A25-54 viewers tuned into speed skating on CBC.
Demographically viewers are:
- CBC's speed skating delivers a balanced male/ female audience
- Their viewers are 10% more likely to be aged 35+
- Principal grocery shopper - index 119
- Viewers are 46% more likely to have a University+ education
- Home Owners - index 117
- Have higher household incomes. They are 107% more likely to have a household income of $150K+
Source: BBM Canada PPM, Total Canada, Sept 3/12-Mar 24/13, CBC Com, Cume Reach (000) 1 minute Speed Skating A25-54, %A18+ AMA (000) Comp Speed Skating indexed to Total TV M-Su 2a-2a
SPONSORSHIP OPPORTUNITIES:
Contact your CBC Representative for Sponsorship Opportunities
