Snowboarding

About the Show

  • TV
  • ONLINE

Snowboarding became an official sport in 1985. This sport was inspired by skateboarding, sledding, surfing, and skiing. This skill includes a combination of body balance, timing, and coordination. The 2012 team has the core of its veterans from the 2011 as it begins preparations for the 2014 Olympic Games in Sochi, Russia. 


Programming Fast Facts:

  • Last winter, over 1 million A25-54 viewers tuned in to watch snowboarding on CBC.
  • Over 1/3 of snowboarding viewers on CBC are aged 25-54
  • 54% of their viewers are women, which is in-line with the TV viewing population
  • These viewers are 13% more likely to have Teens 12-17 in the household

Source: BBM Canada PPM, Total Canada, Sept 13/10-Apr 3/11, CBC Com, Cume Reach (000) 1 minute Snowboarding A25-54, %A18+ AMA (000) Comp Snowboarding indexed to Total TV M-Su 2a-2a

 

Sponsorship Opportunities:

Contact your CBC Representative for Sponsorship Opportunities

  • Program Name

    Snowboarding

  • Program Type

    Television Show

  • Appears On

    CBC

  • Genre

    CBC Sports

  • Schedule



CBC Revenue Site Programming Sheet

PROGRAM NAME: Snowboarding

PROGRAM TYPE: Television Show

APPEARS ON: CBC CBC Sports

GENRE: CBC Sports

SCHEDULE:

AUDIENCE FORECAST: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx

MORE ON THIS SHOW:
Show website: http://www.cbc.ca/sports/olympics/snowboarding/more.html
Audience Forecast Tool: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx

SYNPOSIS:
Snowboarding became an official sport in 1985. This sport was inspired by skateboarding, sledding, surfing, and skiing. This skill includes a combination of body balance, timing, and coordination. The 2012 team has the core of its veterans from the 2011 as it begins preparations for the 2014 Olympic Games in Sochi, Russia. 


Programming Fast Facts:

  • Last winter, over 1 million A25-54 viewers tuned in to watch snowboarding on CBC.
  • Over 1/3 of snowboarding viewers on CBC are aged 25-54
  • 54% of their viewers are women, which is in-line with the TV viewing population
  • These viewers are 13% more likely to have Teens 12-17 in the household

Source: BBM Canada PPM, Total Canada, Sept 13/10-Apr 3/11, CBC Com, Cume Reach (000) 1 minute Snowboarding A25-54, %A18+ AMA (000) Comp Snowboarding indexed to Total TV M-Su 2a-2a

 

Sponsorship Opportunities:

Contact your CBC Representative for Sponsorship Opportunities