Set in Toronto in the early 1900s, MURDOCH MYSTERIES explores the world of William Murdoch (Yannick Bisson), a dashing detective who uses inventive forensic techniques to solve some of the city's most gruesome crimes. Murdoch's colleagues include Constable George Crabtree (Jonny Harris), Murdoch's eager, but sometimes naïve, right-hand man; Inspector Brackenreid (Thomas Craig), his reluctantly supportive boss; feisty pathologist Dr. Emily Grace (Georgina Reilly); and the love of Murdoch's life, pathologist-turned-psychiatrist Dr. Julia Ogden (Hélène Joy), a staunch supporter who shares the detective's fascination with science and innovation. The one-hour drama recently concluded its season six run as Canada's top-rated homegrown drama and CBC's most-watched scripted program, with an average television viewership of more than 1.2 million.
In Season Seven of the series, Murdoch will cross paths with famous figures including Thomas Edison against a backdrop of historical events including the assassination of American President William McKinley and the death of Queen Victoria. Murdoch and his team will also investigate an apparent zombie invasion, encounter the early days of "talkies" and the motion picture industry, explore the dangerous underbelly of competitive sports, and find themselves on the maiden voyage of a Titanic-like modern steamship.
Programming Fast Facts:
- Each week, over 1.2 million Canadians tuned-in to the sixth season of MURDOCH MYSTERIES making it CBC's MOST-WATCHED scripted program
- Murdoch successfully launched its first CBC season with 1.6 Canadians tuning in weekly**
- Murdoch's audience has grown 48% since moving to CBC from City***
- Over the Fall Season, Murdoch reached over 6 million Canadians
- Murdoch Mysteries embraces the realities of Victorian Toronto, devious murder mysteries and "steampunk" style scientific invention
*Source: Source: BBM Canada, P2+, weeks 20-32, Total Canada
**Source: BBM Canada, P2+, season 5, wks4-16 2012/13
***Source: BBM Canada, Total Canada. Fall 9/10/2012-12/9/2012 A2+
Sponsorship Opportunities:
- 1. Media Sponsorship (Winter/Spring options):
- 2 x :05 second 'brought to you by...' billboard
- Brand sell
- Branded Lower Thirds
- Category Exclusivity
- Digital Sponsorship
- Exposure on CBC on-air promotional spots
- Contests
- Talent Vignettes
- 2. Closed Captioning Sponsorship (available to one sponsor)
- 3. Integration Extensions:
- Brand Visuals
- Product Usage (Demonstrations)
- Verbal Mention
- Plot Connection
Contact your CBC Representative for Sponsorship Opportunities
CBC Revenue Site Programming Sheet
PROGRAM NAME: Murdoch Mysteries
PROGRAM TYPE: Television Show
APPEARS ON:
CBC
GENRE:
Arts & Entertainment
SCHEDULE:
Fall 2013 & Winter/Spring 2014:
Monday 8PM-9PM (Season 7)
AUDIENCE FORECAST: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx
MORE ON THIS SHOW:
Show website: http://www.cbc.ca/murdochmysteries/
Audience Forecast Tool: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx
SYNPOSIS:
Set in Toronto in the early 1900s, MURDOCH MYSTERIES explores the world of William Murdoch (Yannick Bisson), a dashing detective who uses inventive forensic techniques to solve some of the city's most gruesome crimes. Murdoch's colleagues include Constable George Crabtree (Jonny Harris), Murdoch's eager, but sometimes naïve, right-hand man; Inspector Brackenreid (Thomas Craig), his reluctantly supportive boss; feisty pathologist Dr. Emily Grace (Georgina Reilly); and the love of Murdoch's life, pathologist-turned-psychiatrist Dr. Julia Ogden (Hélène Joy), a staunch supporter who shares the detective's fascination with science and innovation. The one-hour drama recently concluded its season six run as Canada's top-rated homegrown drama and CBC's most-watched scripted program, with an average television viewership of more than 1.2 million.
In Season Seven of the series, Murdoch will cross paths with famous figures including Thomas Edison against a backdrop of historical events including the assassination of American President William McKinley and the death of Queen Victoria. Murdoch and his team will also investigate an apparent zombie invasion, encounter the early days of "talkies" and the motion picture industry, explore the dangerous underbelly of competitive sports, and find themselves on the maiden voyage of a Titanic-like modern steamship.
Programming Fast Facts:
- Each week, over 1.2 million Canadians tuned-in to the sixth season of MURDOCH MYSTERIES making it CBC's MOST-WATCHED scripted program
- Murdoch successfully launched its first CBC season with 1.6 Canadians tuning in weekly**
- Murdoch's audience has grown 48% since moving to CBC from City***
- Over the Fall Season, Murdoch reached over 6 million Canadians
- Murdoch Mysteries embraces the realities of Victorian Toronto, devious murder mysteries and "steampunk" style scientific invention
*Source: Source: BBM Canada, P2+, weeks 20-32, Total Canada
**Source: BBM Canada, P2+, season 5, wks4-16 2012/13
***Source: BBM Canada, Total Canada. Fall 9/10/2012-12/9/2012 A2+
Sponsorship Opportunities:
- 1. Media Sponsorship (Winter/Spring options):
- 2 x :05 second 'brought to you by...' billboard
- Brand sell
- Branded Lower Thirds
- Category Exclusivity
- Digital Sponsorship
- Exposure on CBC on-air promotional spots
- Contests
- Talent Vignettes
- 2. Closed Captioning Sponsorship (available to one sponsor)
- 3. Integration Extensions:
- Brand Visuals
- Product Usage (Demonstrations)
- Verbal Mention
- Plot Connection
Contact your CBC Representative for Sponsorship Opportunities
