This fall, CBC Television welcomes back Sunday night-favourite BATTLE OF THE BLADES for its 4th season - a dynamic show that combines athletes from two of Canada's favourite sports: figure skating and hockey! Eight accomplished figure skaters pair up with eight rugged hockey players in the ultimate skating competition for charity. Ron MacLean and Kurt Browning will both return to host an exciting new season of BATTLE OF THE BLADES.
The live performance episodes will be supported through integrated multi-platform technology, reintroducing the hit show to Canadian audiences. Battle of the Blades is big Sunday night entertainment where anything is possible.
CAST AND PRODUCTION TEAM:
Produced by Insight Entertainment for CBC Television, the executive producers of Battle of the Blades are Sandra Bezic, Barb Bowlby and John Brunton.
PROGRAMMING FAST FACTS:
- #1 Canadian format
- 1 of the top 3 Canadian reality programs
- Reaches over 3 million adults 25-54 - avg. weekly reach over 1 million
- Top caliber talent
- 2.1 million page views, 778,000 unique visitors, 5+ minutes spent on cbc.ca/battle
- Viewers are more likely to be A35+, university educated, have high incomes and be the main shopper for their family
TV Source: BBM Canada PPM Total Canada. 9/18/2011 to 11/13/2011 & 9/10/2011 to 12/9/2012 A18+ Battle Performance Episodes
Digital Source: Omniture September 1 - November 16, 2011
SPONSORSHIP OPPORTUNITIES:
- Media sponsorship
- Integration
- Contests
- Grassroots initiatives
- Digital sponsorship and extensions
- Custom Creative
- Cluster buster sponsorship
Contact your CBC Representative for Sponsorship Opportunities
CBC Revenue Site Programming Sheet
PROGRAM NAME: Battle of the Blades
PROGRAM TYPE: Television Show
APPEARS ON:
CBC
GENRE:
Factual Entertainment
SCHEDULE: Sundays @ 8PM
AUDIENCE FORECAST: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx
MORE ON THIS SHOW:
Audience Forecast Tool: https://publicite.radio-canada.ca/b2bfcs/content/audforecast.aspx
SYNPOSIS:
This fall, CBC Television welcomes back Sunday night-favourite BATTLE OF THE BLADES for its 4th season - a dynamic show that combines athletes from two of Canada's favourite sports: figure skating and hockey! Eight accomplished figure skaters pair up with eight rugged hockey players in the ultimate skating competition for charity. Ron MacLean and Kurt Browning will both return to host an exciting new season of BATTLE OF THE BLADES.
The live performance episodes will be supported through integrated multi-platform technology, reintroducing the hit show to Canadian audiences. Battle of the Blades is big Sunday night entertainment where anything is possible.
CAST AND PRODUCTION TEAM:
Produced by Insight Entertainment for CBC Television, the executive producers of Battle of the Blades are Sandra Bezic, Barb Bowlby and John Brunton.
PROGRAMMING FAST FACTS:
- #1 Canadian format
- 1 of the top 3 Canadian reality programs
- Reaches over 3 million adults 25-54 - avg. weekly reach over 1 million
- Top caliber talent
- 2.1 million page views, 778,000 unique visitors, 5+ minutes spent on cbc.ca/battle
- Viewers are more likely to be A35+, university educated, have high incomes and be the main shopper for their family
TV Source: BBM Canada PPM Total Canada. 9/18/2011 to 11/13/2011 & 9/10/2011 to 12/9/2012 A18+ Battle Performance Episodes
Digital Source: Omniture September 1 - November 16, 2011
SPONSORSHIP OPPORTUNITIES:
- Media sponsorship
- Integration
- Contests
- Grassroots initiatives
- Digital sponsorship and extensions
- Custom Creative
- Cluster buster sponsorship
Contact your CBC Representative for Sponsorship Opportunities
