Sunday March 13, 2016

Mark Bittman - from food scribe to vegan startup

Mark Bittman recently started a business that promotes vegan cuisine.

Mark Bittman recently started a business that promotes vegan cuisine. (Photo by Sally Stein)

Listen 23:00

If you like to cook, chances are good that you own a copy of How To Cook Everything, by Mark Bittman. The popular former food columnist has a simple philosophy - uncomplicated recipes and fresh ingredients. 

He started as a restaurant critic at a community weekly, The New Haven Advocate, and worked his way up to the role of food columnist at the venerable New York Times. He has authored or co-authored 16 books, some of which have become culinary bibles, such as the aforementioned How to Cook Everything, and The Food Matters Cookbook.  

Mr. Bittman stepped down while he was at the top of his game. In September, he wrote a farewell column for the Times and later announced he was a partner in a start-up company called The Purple Carrot. It calls itself a "vegan meal-kit delivery service."