Audio

Nudge, nudge, wink, wink: The science of behavioural design

Associate Professor of Media, Culture, & Communication at NYU, Natasha Schüll on how "nudging" (design that encourages us in one direction or another) channels our digital decision making.
Associate Professor of Media, Culture, & Communication at NYU, Natasha Schüll on how "nudging" (design that encourages us in one direction or another) channels our digital decision making. 12:07