Sunday June 04, 2017

No kids allowed: Why the new Apple HQ has no daycare

Mashable reporter Cassie Murdoch says Apple’s lack of daycare isn’t an oversight, it’s a feature.

Mashable reporter Cassie Murdoch says Apple’s lack of daycare isn’t an oversight, it’s a feature.

Listen 8:19

Apple's new $5 billion campus in Cupertino, California, is nearly complete.

The spaceship-like headquarters boasts a 9,000-square-metre gym, a luxury wellness centre and as many trees as a national park.

It appears to have everything. Well, except a daycare.

358 Apple bldg

It's a beauty! But no kids allowed at Apple’s new $5 billion campus in Cupertino, California. (Apple)




Mashable reporter Cassie Murdoch says Apple's lack of daycare isn't a mistake: it's a feature of a company that doesn't value work-life balance.

"They invented a special pizza box so that the pizza wouldn't get soggy," Cassie says. "You don't get to that level of attention and design without considering at least that you may want to include a daycare centre."

Cassie says Apple's Apple's decision not to include daycare sends a message to those trying to balance family life with their devotion to their job.

"They don't really care to recruit and retain parents," she says.

"They don't have any cultural room for people who need flexibility, who can't stay at the office 24 hours a day, and that's exactly who parents are."

358 Cassie Murdoch

Cassie Murdoch

This might be okay for now, considering that daycare likely isn't the most pressing benefit to their largely young workforce. But noboby stays young forever.  "You can't keep replacing your workers with 25 year olds," Cassie says.

"You invest so much in training them and indoctrinating them in the company culture, you don't want to start losing them when they turn 35."

"Silicon Valley is maturing and people will start to realize that [daycare] is something they want to factor into where they are working -- and I think it will leave Apple in a very bad place."

It may take a while for startup culture to come around to focussing on work-life balance, but Cassie thinks it will happen sooner or later.

"[Apple Park] was Steve Jobs' iconic vision of a headquarters. He is certainly a legend, but he is from the past."