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Under The Influence

 

Under The Influence

Take an unprecedented ride through the hallways of the ad industry.

Host and adman Terry O'Reilly explores why we make the shopping decisions we make, and how we are influenced by words, colours and images. He tells stories of the remarkable creativity found at the higher realms of marketing, and analyzes the ads we love to hate.

Under The Influence is not a show about advertising.

It's a show about life through the lens of advertising.

Updated: Saturdays
Download episodes from this podcast for: 4 Weeks
Visit Show Site: http://www.cbc.ca/undertheinfluence


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Featured Podcast

How a little dog named Gobi changed an ultramarathoner's life

Dion Leonard was racing across the Chinese and Mongolian desert when a scruffy dog started running alongside him.

To download a file, right click and save.Download Podcast: How a little dog named Gobi changed an ultramarathoner's life
[mp3 file: runs 00:25:51]

Featured Podcast

The Ear Hustle

Hear the podcast creators talk about life inside San Quentin State Prison.

To download a file, right click and save.Download Podcast: The Ear Hustle
[mp3 file: runs00:54:00]

Featured Podcast

The origin of Betty Boop

Mark Fleischer, CEO of Fleischer Studios, talks about the history of the Betty Boop character.

To download a file, right click and save.Download Podcast: The origin of Betty Boop
[mp3 file: runs00:47:53]

Featured Podcast

Whipped cream canister kills Instagram star

Rebecca Burger died after a whipped cream canister struck her in the heart — and a French consumer watchdog group says they've warning about this product for years.

To download a file, right click and save.Download Podcast: Whipped cream canister kills Instagram star
[mp3 file: runs00:57:38]

All podcast episodes

Use the links below to download a file.

Bookmarks 2017

This week, it’s our annual Bookmarks episode. The research team at Under The Influence does a lot of reading over the year, and finds a lot of great stories - many of which don't fit into our regular season. But that doesn't mean they shouldn't be told.

Download Bookmarks 2017
[mp3 file: runs 00:27:09]


Cannes Creative Advertising Be Effective?

This week, we journey to Cannes, France for the Cannes International Advertising Festival. We'll analyze the entries and answer the age-old question: do award-winning commercials really sell product?

Download Cannes Creative Advertising Be Effective?
[mp3 file: runs 00:27:25]


Now Splinter Free: How Marketing Broke Taboos

This week, we explore how some of society's biggest taboos were broken by marketers. We’ll look at why toilet paper was a hush-hush product in the 19th century, which publication was the first ever to print an ad on its front page and more...

Download Now Splinter Free: How Marketing Broke Taboos
[mp3 file: runs 00:27:32]


The Lean Mean Money Machine: How Marketing Affects Sports

This week, we analyze how marketing affects the sports world. From the Olympic games, to the recent uptick in gambling sponsorships, to what happens when major advertisers threaten sports leagues. It’s a lucrative, but tricky business.

Download The Lean Mean Money Machine: How Marketing Affects Sports
[mp3 file: runs 00:28:10]