The aroma allure: Stories behind some iconic fragrances

Natural perfumer Ayala Moriel explains why smells are so evocative.
Ayala has always had a very keen sense of smell, able to identify various fragrances. (Photo courtesy of Ayala Moriel)
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Ayala Moriel has always had a nose for fragrances, but she started making perfumes almost by accident. Over the years, it has become her passion, obsession and profession. 

Ayala now owns her own natural perfume business, where she crafts aromas from pure, precious botanical essences.