Spark | May 15, 2011 | 9:24

Stealth Social Marketing

Most of us are used to the pervasive ads that appear everywhere we go online, and maybe you click on them and maybe you don't. But in the social media world there is another common advertising technique that is a little more devious - persuasion through friendly deception. We get the inside story from a former stealth marketer who created several hundred fake online identities for an online marketing company.

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