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Riding Profile:

This large, primarily rural riding extends some 176 kilometers along the eastern shore of Lake Huron, from south of Grand Bend to north of Port Elgin and Southampton.

Agriculture is the area's main industry, with Huron County being one of Ontario's biggest producers of cash crops such as white beans. Bruce County is also a major beef producing area.

The Bruce nuclear power plant in Port Elgin also serves as an important economic force in the riding.

In the redistribution of 1999, this new riding took in more than half of the former Bruce riding and all of the former Huron riding.

Political History:

In the old riding of Huron, Tory Charles MacNaughton sat from 1958 until his retirement in 1973. Liberal Jack Riddell was elected in 1973 and held the seat through to 1990.

Liberal Murray Elston won in Huron-Bruce in 1981 and 1985 and in the riding of Bruce in 1987 and 1990. He stepped down prior to the 1995 election, which was won by Tory Barb Fisher.