Recently tagged Empire Avenue

Empire Avenue is one of the best-known streets in St. John’s, and for some people of a certain vintage, it was the de facto border of the city limit. (It’s not like ancient maps had Here Be Dragons on the other side, but you get the picture. It’s an old, old street.)

Empire Avenue, the name, has been appropriated by a group of business-savvy St. John’s expats who have built a social media network that is really taking off online.

Empireavenue.com is something like a virtual stock market. You buy shares in other members, based on what you think they’re worth. You earn income based on your activity in places like Twitter, Facebook or Flickr. You can also find a whole new range of contacts by sifting through people based on where they are, what they do and what they like.

Last week, while I was backfilling Ted Blades at On The Go, I caught up with Duleepa Wijayawardhana, one of the folks behind Empire Avenue. You can listen to our conversation below.

Meanwhile, dozens of local folks - and thousands of people around the world - are signing up. Check it out and see what you think.