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Photographer styles daughter as 5 powerful women for 5th birthday

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Famed aviator Amelia Earhart is among the iconic women that 5-year-old Emma was styled to look like. (Jaime C. Moore Photography)

Ottawa-born photographer Jaime Moore is attracting much attention online for defying the birthday princess trend and dressing her five-year-old up like five prominent women.

Moore, who moved to Austin from Vancouver last year, had hoped to stage a special photo shoot for Emma's fifth birthday, but was disappointed to find that most ideas online were pretty, pink and firmly rooted in fantasy.

"My daughter wasn't born into royalty, but she was born into a country where she can now vote, become a doctor, a pilot, an astronaut, or even president if she wants and that's what really matters," she wrote in her post about the project.

Instead of princesses and Barbie dolls, Moore wanted to expose her daughter to "amazing and strong" female trailblazers and real role models that Emma could learn about and look up to.

"Emma is a very creative and independent girl herself," Moore wrote in an email to CBC News, adding that her daughter was so excited to do something completely new.

"We had so much fun picking out the costume pieces and through each woman's portrait I would tell her about each incredible woman."

Moore says Emma's favourite story was that of famed aviator Amelia Earhart, but she was also drawn to world renowned primatologist and conservationist Jane Goodall.

A different kind of make believe

Moore did include elements of make believe in her photo shoot with Emma.

"I love her facial expression in the [Amelia Earhart] photograph," said Moore. "I took the shot as I was cheering 'Emma you just flew a plane, by yourself, over the ocean!' -- in her eyes I see so much pride and confidence."

After the shoot, Moore paired each image with powerful quotations from the women pictured.

Moore, who called her project "Not Just A Girl," has been taken aback by the uptake and enthusiasm on social media, particularly on Twitter and her own Facebook page. The uptick in traffic even caused her website to crash over the weekend.

Here, with permission from the photographer, are some of her images.


World renowned humanitarian Helen Keller, and Emma. (Jaime C. Moore Photography)


Fashion icon Coco Chanel, and Emma. (Jaime C. Moore Photography)

In addition to the five black and white portraits, Moore also snapped two bonus colour photographs of her daughter wearing political campaign buttons.

One read, "Emma for President 2044" and the other: "Well-behaved women rarely make history."

Emma, who lives in Austin, Texas with her mom, seemed "surprised and disappointed" when she learned were no female U.S. president to dress up like.

"Yet..." said Moore.

What's the most creative photo shoot idea you've ever seen for little girls? Are you among those interested in alternatives to princess-themed celebrations?

Tags: Community, Photos, World

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