What scratch-n-sniff scent would you pick for your jeans?

Naked and Famous's Scratch-n-Sniff Raspberry Scented jeans went on the market on Tuesday. (Naked & Famous)Why smell like denim when you can smell like raspberries?

If the idea intrigues you, why not try on a pair of Scratch-n-Sniff Raspberry Scented jeans, which were released worldwide by Montreal-based Naked & Famous Denim on Tuesday.

"These jeans actually smell like raspberry candy when scratched," the company claims on its site.

The jeans are coated in tiny capsules - "mini microcapsules" - that contain a raspberry-scented, perfume-like substance. When scratched, the capsules release the scent.

The fragrant effect has been proven to endure at least five washes, the company said.

Naked and Famous boasts on its website that its jeans are "raw and simple," with "no washes, no embroidery, no gimmicks."

But the reaction to the scratch-n-sniff jeans "so far has been good," said Bahzad Trinos, who runs the company with founder Brandon Svarc.

Trinos would not say if other scents are in the making, but did hint at plans beyond the berry-scented pants.

"We try to push the envelope and create something crazy and new every year," he said. "So maybe next spring."

Would you wear a pair of scratch-n-sniff jeans? If not in raspberry, what scent would you want to wear? Share your thoughts and comments in the field below.


(This survey is not scientific. Results are based on readers' responses.)