The latest version of the Call of Duty video game pulled in $360 million US in its first 24 hours on sale, a record showing for the entertainment industry.
Activision Blizzard Inc., the maker of the popular game, said Thursday that Call of Duty: Black Ops topped the $310 million in first-day sales of its record-setting predecessor, Call of Duty: Modern Warfare 2.
Black Ops went on sale Nov. 9 in North America and the U.K.
Activision says its latest military shooter sold 5.6 million units the day it went on sale. Its predecessor, meanwhile, sold 4.7 million copies.