What makes bacon smell so irresistible? The American Chemical Society has put out a two-minute video revealing the answer.

The video, released this week, uses animation to illustrate the chemistry that happens in your frying pan when you add heat and bacon, and ultimately pinpoints the main source of that alluring aroma. (By the way, if you've ever worked with this compound in a chemistry lab, you will probably be surprised because on its own, it smells pretty horrible.)

The video is part of the society's Reactions series about the chemistry of everyday life. The series has previously covered topics such as:

  • The science of Siracha hot sauce.
  • The cause of morning sickness.

On mobile and unable to see the video below? Click here.