Morning commuters walk by Tim Hortons at Penn Station in New York on Monday. Tim Hortons Inc. began serving its coffee, baked goods and soups and sandwiches for the first time in New York. (Jamie Fine/Reuters)

Starting Monday, New Yorkers can order a Tim Hortons double-double as the iconic Canadian coffee shop chain opens for business in the Big Apple.

Nine of the 10 locations in Manhattan are scheduled to open Monday, including stores on Broadway and at Madison Square Garden, Penn Station and Times Square. Two more locations will open in Brooklyn.

"New Yorkers are savvy customers. They understand good value and quality and are prepared to try new things," chief operations officer David Clanachan said in a release.

The company plans to open three other locations in Manhattan next month in existing Cold Stone Creamery outlets as part of a co-branding test of up to 100 U.S. stores.

Tim Hortons has close to 3,500 locations in North America, including more than 500 in the U.S.

The chain sells about two billion cups of coffee annually and accounts for more than seven of every 10 cups of coffee sold in fast-food restaurants in Canada.

Last month, Tim Hortons filed a plan with the U.S. Securities and Exchange Commission to become a subsidiary of a firm incorporated in Canada.

The company, which originated in Canada, is currently the subsidiary of a U.S. firm after being spun off by former owner Wendy's International in 2006.