In this May 1997 file photo, Sanford Wallace, president of Cyber Promotions, poses with his computer and cans of Spam processed meat in Dresher, Pa. (Dan Loh/Associated Press)

A notorious "Spam King" and his partner now owe MySpace about $230 million in damages after a U.S. federal judge awarded the popular online hangout what is believed to be the largest anti-spam judgment ever.

The judgment is a big victory for MySpace, although service providers often have a tough time collecting such awards. But even if the News Corp.-owned site never collects, it hopes the judgment deters other spammers.

"Anybody who's been thinking about engaging in spam are going to say, 'Wow, I better not go there,'" MySpace's chief security officer, Hemanshu Nigam, told the Associated Press on Tuesday. "Spammers don't want to be prosecuted. They are there to make money. It's our job to send a message to stop them."

U.S. District Judge Audrey B. Collins in Los Angeles ruled in MySpace's favour Monday after Sanford Wallace and Walter Rines failed to show up for a court hearing.

Wallace earned the monikers "Spam King" and "Spamford" as head of a company that sent as many as 30 million junk e-mails a day in the 1990s. He left that company, Cyber Promotions, following lawsuits from leading internet service providers such as Time Warner Inc.'s AOL, only to re-emerge in a spyware case that led to a $4-million US federal judgment against him in 2006.

"MySpace has zero tolerance for those who attempt to act illegally on our site," Nigam said in a statement. "We remain committed to punishing those who violate the law and try to harm our members."

Nigam told the Associated Press that Wallace and Rines created their own MySpace accounts or took over existing ones by stealing passwords through "phishing" scams.

Hundreds of complaints from users

They then e-mailed other MySpace members, he said, "asking them to check out a cool video or another cool site. When you [got] there, they were making money trying to sell you something or making money based on hits or trying to sell ring tones."

MySpace said the pair sent more than 730,000 messages to MySpace members, many made to look like they were coming from trusted friends, giving them an air of legitimacy. Under the 2003 federal anti-spam law known as CAN-SPAM, each violation entitles MySpace to $100 in damages, tripled when conducted "wilfully and knowingly."

In court papers, MySpace said the activities resulted in bandwidth and delivery-related costs, along with complaints from hundreds of users. The company also said some of the outside websites contained adult material, potentially harming teens who use MySpace.

The Los Angeles-based company described the amount of the award as a "landmark."

John Levine, a board member for the anti-spam advocacy group Coalition Against Unsolicited Commercial Email, said that past spam judgments he knows of have been in the tens of millions of dollars.

There was no telephone listing for Wallace in the Las Vegas area, to which he moved in 2004 to pursue night club promotion work. Service was disconnected for two listed numbers for Rines in Stratham, N.H., his last known address; a third number in Stratham was unlisted.

Collins also issued injunctions barring similar activities in the future.