A P.E.I. farmer selling directly to consumers is surprised to have developed a client base that is mostly recent immigrants from China.
Rita Jackson runs a 40-hectare farm in North Milton, growing vegetables and raising free-range chickens. She delivers a weekly food basket to her clients, using a business model known as community-supported agriculture.
It's a basket of food that is growing increasingly multi-cultural.
"I have a lot of different Chinese vegetables that we're trying to grow for the first time," said Jackson.
Fan Zhang and his family came to Prince Edward Island two years ago, and is one of Jackson's clients.
"It's like a family farm. I feel comfortable and feel it's real," he said.
Seeing where his family's food is coming from is important for Zhang with food safety concerns on the rise back at home.
"We have a lot of news reports about our food problems in China," he said.
"My daughter was just born last year so we want her to have a good body and a good life."
That's why he wants to know exactly where the food he puts on the table is coming from.