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Watching your back

Party catchphrases can get a little tedious after hearing them day in and day out.

One of Jack Layton's favourites (and we're sure you've heard this one before), is the kitchen table versus the board room table. It's Layton's way of suggesting he best defends the interests of the middle-class, or the "kitchen table" as it were.

But today, a new phrase has appeared: "I'll watch your back."

Layton says Harper doesn't watch Canadians' backs and that Layton will. It's a subtle change in language, but it tells you an awful lot about the NDP strategy and where it's headed.

Layton is framing himself as the guy who watches out for the "little guy" and the NDP, at least, believes it may be working.

Rosemary Barton