Being a member of the "ugly club" doesn't sound like something you'd want to boast about, but patrons of the Carleton Restaurant proudly showed off their cards.
People would line up to have owner Sam Saikaley insult them as he cooked their meal.
The restaurant near the Parkdale Market also served as a haven for fans of the Toronto Maple Leafs.
But by Feb. 5, 2003, the crowds were dwindling. At the time, Saikaley chalked it up to the city's new smoking laws.
Two years earlier, Ottawa had banned smoking in restaurants, bars, pubs and even bingo halls.
"Can't smoke. They're not going to come in. It's very simple," Saikaley said.
The restaurant eventually became part of the Carleton Tavern next door.