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Anti-sex assault ads hit Ottawa streets

A campaign that returns to Ottawa streets this fall, just as students settle into their school year, sends hard-hitting messages to people who might take advantage of drunk women and men.

Watch CBC's Waubgeshig Rice explain the campaign in the video below

Provocative new campaign targets men, urges them to take responsibility 2:10

A campaign that returns to Ottawa streets this fall, just as students settle into their school year, sends hard-hitting messages to people who might take advantage of drunk women and men.

The "don't be that guy" posters is a partnership between Crime Prevention Ottawa and the Ottawa Hospital.

The two agencies decided to put ads on the buses after a successful "don’t be that guy" campaign in local bars.

Watch CBC's Waubgeshig Rice explain the campaign in the video above.